Executive – Performance Media ( 1 position )

Support the work of the marketing team.

Duties & Responsibilities
  • Manage and coordinate with various agencies (media, social media & creative) for all marketing campaigns (digital & non-digital)
  • Co-ordinate with the creative agency to develop marketing & brand co-laterals at the beginning of admission drive
  • Liaison with the media agency to strategise, plan and implement brand & performance campaigns across numerous touch points in Online Media.
  • Prepare and maintain daily/weekly/monthly campaign trackers. Prepare weekly & monthly campaign performance reports.
  • Work on improving the website and its content
  • Ensure adherence by all stakeholders to plan guidelines of the University
Experience

3 to 8 years of relevant experience in handling online media campaigns. Experience in handling performance marketing campaigns will be preferable

Skills & Abilities
  • Digital Marketing
  • Brand Management
  • Hands-on experience of using online marketing tools like Analytics, Adwords etc.
  • Organizational skills
  • Commercial awareness
  • Adaptability
  • Good team working skills
  • Excellent communication skills
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