Executive – Performance Media ( 1 position )
Support the work of the marketing team.
Duties & Responsibilities
- Manage and coordinate with various agencies (media, social media & creative) for all marketing campaigns (digital & non-digital)
- Co-ordinate with the creative agency to develop marketing & brand co-laterals at the beginning of admission drive
- Liaison with the media agency to strategise, plan and implement brand & performance campaigns across numerous touch points in Online Media.
- Prepare and maintain daily/weekly/monthly campaign trackers. Prepare weekly & monthly campaign performance reports.
- Work on improving the website and its content
- Ensure adherence by all stakeholders to plan guidelines of the University
3 to 8 years of relevant experience in handling online media campaigns. Experience in handling performance marketing campaigns will be preferable
Skills & Abilities
- Digital Marketing
- Brand Management
- Hands-on experience of using online marketing tools like Analytics, Adwords etc.
- Organizational skills
- Commercial awareness
- Good team working skills
- Excellent communication skills
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