Social Media Manager ( 1 positions )

We’re hiring a Social Media Manager to drive digital brand assets and social media marketing efforts to achieve business goals. Create and maintain a favourable brand image of the NMIMS Global Access and its programs in consumers. Grow, Engage and Retain consumers on our Social Communities.

Duties & Responsibilities
  • Social Media Management
    • Manage content across all social media platforms of the organisation – Facebook, Twitter, LinkedIn & Instagram – Design and implement social media strategy to align with business goals
    • Generate, edit, publish & share engaging content as per the content calendar on a regular basis
    • Collaborate with both internal product teams and external agencies to design and execute paid and organic campaigns
    • Stay up to date with current technologies and social media trends, design tools and applications
    • Manage influencer agency partners and campaigns
    • Explore new ways to engage and new social networks to reach our target audience.
    • Ability to create reports from FB insights, Twitter Analytics, Google Analytics and other tools.
    • Measure and Report the impact of social media on the overall marketing efforts.
  • Online Reputation Management
    • Communicate with followers/users respond to queries in a timely manner and monitor customer/student reviews/complaints
    • Work towards enhancing and building brand’s reputation by measuring effectiveness of strategies
    • Monitor social media conversation across digital platforms and take corrective measures to reduce the impact of negative conversation
    • Maintain and improve the organisations reputation while collaborating with internal stakeholders and agencies
  • Website & Blog Management
    • Ability to generate engaging and interesting posts in both written and visual forms (info- graphics.) Creating blogs and publishing content on blogs.
    • Drive content strategy and work along with content producers to help develop and distribute content that educates our audience.
    • Collobrate with Brand, Content Creation and Design Team to develop content, style and layouts.
    • Working knowledge of WordPress or other popular CMS
  • Digital Presence
    • Partnering with various online publications
    • Manage Content Distribution and keep publications updated about organisations activities and programs.
  • Webinar and Digital Events
    • Develop best in class webinar and virtual event practice for the organisation.
    • Create Long term Products & Own Virtual Events as Intellectual Properties
    • Build Strategy and Plan webinar for various use cases, audiences and formats.
    • Collaborate with Various internal and External Teams, Subject Matter Experts and Speakers, including C-Suite Profiles.
    • End-to-End Management of Webinar Planning, Participation, Delivery & Measurement.
    • Collaborate & Partner with Industry Bodies, Publications and Trade Unions for participation in Industry Events and Webinars.
Experience

Minimum 4 – 7 years communication, social media management and ORM experience.

Skills & Abilities
  • Excellent Written & Spoken English
  • Hands-on Experience in social media management and analytical tools.
  • Strong research skills coupled with content management and editorial capability
  • WordPress / Blog Management
  • Basic understanding of HTML, Java Scripts, etc.
  • Experience in using ORM Tools.
  • Creative Thinking
  • Perform under deadlines
  • Agency or Team management experience
  • Experience with Education Sector will be added advantage.
  • PR Experience will be an added advantage
  • Positive attitude, detail oriented with good multitasking and organisational ability
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Let Us Get In Touch With You

or contact us directly 1800 1025 136
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  • Clicking on above button, I authorise NMIMS representative to contact me via phone and/or email. This will override registry on DND/NDNC.

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